Matthew Roberts Real Estate

Matt Roberts, a longtime Newburyport native, hit me up me to help refresh his real estate brand. Our collaboration resulted in a unique brand identity that captures the coastal vibes of Newburyport. Throughout our creative process, Matt and I explored many logo forms, but ultimately gravitated towards a sleek monogram style. The end product showcases a distinctive monogram with a subtle whale tail, infusing a nautical touch. This refreshed brand not only communicates professionalism but also forges a meaningful connection between Matt and the close-knit coastal community of Newburyport.